Industrial News

The Future Trend of Outdoor Advertising Display

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Update time : 2019-04-03 10:38:51
Outdoor advertising display is a kind of LCD commercial display device which can display information outdoors. It has intelligent product attributes, high-definition and bright product performance, and the ability to protect against the cold and weather, so it is deeply loved by businesses and advertising agencies. It is widely used in commercial areas, office space and other areas, which is of great significance to the dissemination of business information and product information promotion.



Outdoor advertising display is also the product of the development of science and technology. With the continuous progress of intelligent technology, its functions are gradually enriched and improved, and gradually developed into a comprehensive functional equipment with intelligent interaction. Then, when the outdoor advertising display has achieved such diverse functions, what kind of trend will it develop in the future? Next, the Shenzhen advertising display manufacturer Xianheng will take you to analyze the development trend of the outdoor advertising machine and look forward to the future of the outdoor advertising machine.

 

I. Higher Definition and Environmental Protection


As outdoor equipment, outdoor advertising display has all-weather protection for the external environment. Its protection performance meets the standard of IP65 and can guarantee the proper temperature through air conditioning, thus ensuring the normal working state of electronic devices. In the future, this kind of household defense value will be higher and higher, and it can even cope with the immersion threat in the case of urban waterlogging, and maintain the stability performance all the time. On the screen, it has achieved high definition and high brightness, and can automatically adjust, which can ensure that people can have a good visual experience in the day and night. In the future, there is still a lot of room for improvement in screen display. With the continuous development of display materials, the display screen with clearer resolution, brighter color and stronger material will be more applied to outdoor advertising displays. At the same time, due to the further upgrading and optimization of the regulation system, the energy consumption of the screen will also be reduced, which is more conducive to energy conservation and environmental protection.


II. The Development of Artificial Intelligence Makes Equipment More Simple


The development of artificial intelligence directly promotes the upgrade of outdoor advertisement machine. The interactive function is the embodiment of the intelligence of outdoor advertisement machine in today's era. The use of smart chips realizes the interaction between advertisers and users, and can provide accurate answers to the questions clicked by users. It also has multimedia broadcasting, weather condition display, business information broadcasting and so on. Moreover, in the control side, the outdoor advertising display can record and collect data, grasp the most interesting information of customers when operating the advertising machine, accurately and quickly understand customer needs, and record back-end statistics to form data, complete market research. In the future, the intelligent interaction and collecting ability of outdoor advertisement machines will continue to upgrade, integrate into the new generation of artificial intelligence technology, deepen the attributes of artificial intelligence, realize direct voice response or display to questioners, increase voice interesting interaction, and make outdoor advertisement machines become intelligent commercial information display devices that can chat with people.

In a word, the future development trend of outdoor advertising displays is to improve the protection performance, display more clearly, optimize the regulation performance, save energy, and gradually optimize more advanced artificial intelligence technology, make equipment more intelligent, and better dissemination and development of commercial information. To improve the construction of smart cities, urban commercial development and information dissemination to make contributions.
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