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Jun.2020 03
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BOE 65-inch BD Cell Display Wins SID Display Product Of The Year Award
Introduction
Recently, The Society for Information Display (SID) announced the 26th Global display Industry Awards (DIA). As one of the highest honors in the industry, the BOE 65-inch BD Cell display won the best display product award along with Apple Pro Display XDR
Details
Recently, The Society for Information Display (SID) announced the 26th Global display Industry Awards (DIA). As one of the highest honors in the industry, the BOE 65-inch BD Cell display won the best display product award along with Apple Pro Display XDR and Samsung folding display. 



It is reported that this year's Global display Industry Awards are selected by industry experts according to the dimensions of technological innovation strength, business value and potential positive social impact. BOE BD Cell technology is a new breakthrough in display technology. By using black-and-white and color double-layer Cell design, the backlight can be divided into millions of zones, so that the display screen to achieve pixel-level ultra-fine light control, while with the new circuit driver technology, BOE BD Cell can achieve millions of ultra-high contrast and 12-bit color depth experience, perfect restoration of natural and pure picture. At present, BOE BD Cell technology is not only used in high-end TV products, but also gradually expanded to notebook computers, monitors, vehicle displays and many other display fields, injecting new vitality into the development of the display industry. 

Ouyang Zhongcan, academician of the Chinese Academy of Sciences, commented that, BOE BD Cell products won many awards at major exhibitions at home and abroad, such as SID, CES, IFA, ICDT, CITE, and so on. Hisense's stacked-screen TV display effect using BOE BD Cell technology is comparable to that of OLED, but the cost is cheaper than OLED TV. The launch of this product is a major event that can make Chinese people famous in the history of display development. 

As a leading enterprise in the global display industry, BOE always insists on innovation and continues to bring cutting-edge display technology and innovative products. At present, BOE 8K, flexible, Mini LED, low Blu-ray and other display solutions have been applied to various subdivided scenes of the Internet of things, constantly meeting people's ultimate pursuit of a beautiful "horizon".
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